As the trusted partner in the food chain, VION wants to anticipate and fulfil customer and consumer needs with high-quality food and ingredients of an agricultural origin.
Passion for Better Food is VION’s motto. The business seeks to offer healthy, high-quality products whilst maintaining a good balance between people, planet and profit. VION’s products and production methods continue to evolve in order to comply with the highest safety and quality standards.
In 2012, VION consolidated its leading position in the European market and strengthened its position in international markets. Although confronted with very challenging market conditions, VION made a conscious effort to deliver added value in the form of healthy, high-quality products that have been produced in a sustainable manner, and with respect for animal welfare.
Outlook
VION Food Group continues to refine its activities to ensure greater consistency in delivering its customer intimacy strategy, and product leadership is an important pillar of this strategy. Corporate Social Responsibility (CSR ) and the special CSR agenda will also take an increasingly important position in VION’s approach to its operational activities. Operational excellence is key to our business and product processes in order to deliver enhanced efficiency, cost control, and the safety and quality requirements that are in force.
VION is committed to maintaining its position as the trusted partner in future years. This will be achieved by offering added value in a market where competition is huge. Being aware of the market position, and cooperating with the entire sector have become essential elements of this. The strategic pillar of operational excellence remains a prerequisite for a sustainable competitive position in today’s highly competitive markets.
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