McIntosh Donald Premium Scottish Steak Burger goes national

19 | Apr | 2012

With the launch of the McIntosh Donald premium Scottish Steak Burgers in Tesco stores, consumers the length and breadth of the country will soon be able to enjoy premium burgers made from prime Scottish steak.  

Established in 1904, McIntosh Donald is a trusted purveyor of prime Scottish Beef and Lamb, supplying specialist cuts to many top hotels and restaurants across the UK. Endorsed by Scotch Beef and honored with Protected Geographical status, purchasers of McIntosh Donald Scottish Steak Burgers can be assured that they are buying a product of the highest esteem. 

The finest steak is locally sourced from Aberdeenshire, well known as one of the world’s foremost quality Beef producing regions. Using traditional methods to create the perfect steak blend, and seasoned simply with sea salt and cracked black pepper, McIntosh Donald is using its experience in selecting prime steak cuts to create a superior steak burger valued for its texture and flavour. 

Alan Mc Naughton Managing Director of Mc Intosh Donald commented: “ We are thrilled that Tesco shoppers will be able to enjoy a truly magnificent steak burger this summer, and hope that the weather will make this a BBQ year to remember.” 

The McIntosh Donald Scottish Steak Burger will be available in more than 200 Tesco stores across the UK from April 16th 2012, as well as from the McIntosh Donald factory shop in Aberdeenshire. 

For more information please visit www.mcintoshdonald.com 

 

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McIntosh Donald processes and packs high quality beef and lamb products for the retail market, and holds accredited Scotch Beef Protected Geographical Indication (PGI) status. The business forms part of VION Food Group Ltd, the UK arm of VION N.V., which, in addition to beef and lamb, produces and processes high quality pork, bacon and chicken as well as a wide range of convenience products such as sausages, cooked meats and added value cooked chicken. The UK operation has extensive facilities across the UK from farms and hatcheries to primary production, processing and packing, and supplies products according to customer and market demands. The business is primarily focused on the UK retail market but also includes important foodservice and wholesale clients within its portfolio.

 

Note for the editors

For further information please contact:
Ken Paterson, Business Development Director

+44 (0)7770 284900

ken.paterson@vionfood.com