High-quality meat tailored to international markets
The international market for pork is growing and developing strongly, and Vion has obtained veterinary certificates that provide access to almost all countries across the globe. Different countries and customers request different parts of the pig, and customer requirements are becoming increasingly specific. At the same time, many customers also wish to enter into long-term pricing agreements.
In 2017, Vion introduced Good Farming Balance. This demand-driven supply chain concept allows us to respond to specific demand from international markets. Together with our pig farmers, we ensure that we are able to produce exactly the products demanded by customers in the desired specifications. This requires targeted co-ordination.