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Transparency about food and meat production methods is a theme that is growing in importance, and Vion is actively responding to this. Vion also believes in supply chain cooperation. For instance, our Good Farming concepts are based on integrated supply chain management in which we work on food safety, quality, animal welfare and health, traceability, transparency and sustainability.

More information

Retail brands & concepts

Optimum assortment for retailers

How do consumers think about food and meat? How much importance do they place on regional production? What sustainability characteristics should these products have? What role does meat play in consumers’ daily nutrition? The Vion Consumer Monitor answers these questions and uses the results to formulate current consumer trends.

The aim of the Vion Consumer Monitor, developed in collaboration operation with the research organisation GfK, is to better understand buyers of meat and the purchasing process. Vion provides retailers with in-depth information based on the Monitor’s results. This helps them to optimise their product assortment and shelf presentation to perfectly match market demand. Would you like to know more about the Vion Consumer Monitor? Contact us at consumer.monitor@vionfood.com.

Individuell zugeschnittenes SB-Frischfleisch. Fleischware und Fleischprodukte für Einzelhandels Private Label

Retail products

100% Organic bacon
100% Organic loin steaks
100% Organic Wienerschnitzel
BBQ Star Picanha
BBQ Star T-bone
BBQ Style meatball skewer
BBQ Fresh loin slices (marinated)
Vegan beef flavoured pieces
Vegan carpaccio
Vegan pork flavoured pieces

Our responsibility

Contact us

Find a retail location in your region
Vion Adriaens
Slachthuisstraat 1,   9620 ,   Zottegem (Velzeke)
Vion Vilshofen GmbH
Aidenbacher Straße 78,   94474 ,   Vilshofen
Vion SBL Landshut GmbH
Am Banngraben 24,   84030 ,   Landshut
SFB Fleisch- u. Kühlcentrale GmbH
Industriestraße 22,   49451 ,   Holdorf
Vion Hilden GmbH
Westring 21,   40721 ,   Hilden
Vion FKM Furth im Wald GmbH
Marienstraße 21a,   93437 ,   Furth im Wald
Vion Crailsheim GmbH
Tiefenbacher Straße 70,   74564 ,   Crailsheim
Vion Waldkraiburg GmbH
Traunreuter Straße 7,   84478 ,   Waldkraiburg
FVZ Convenience GmbH
Natorper Straße 57,   59439 ,   Holzwickede
Vion Scherpenzeel B.V.
’t Zwarte Land 13,   3925 CK ,   Scherpenzeel
The Netherlands
ME-AT Leeuwarden B.V.
Curieweg 3,   8912 BM ,   Leeuwarden
The Netherlands
Vion Groenlo B.V.
Den Sliem 8,   7141 JH ,   Groenlo
The Netherlands
Vion Enschede B.V.
Het Lentfert 74,   7547 SP,   Enschede
The Netherlands
Vion Boxtel B.V.
Boseind 10,   5281 RM ,   Boxtel
The Netherlands
Vion Apeldoorn B.V.
Laan van Malkenschoten 77,   7333 NP ,   Apeldoorn
The Netherlands
Encebe Vleeswaren B.V.
Boseind 10,   5281 RM,   Boxtel
The Netherlands
Industriestraße 19,   49767,   Twist
BestHides GmbH
Wasserbruck 3,   84174,   Eching
Der grüne Weg GmbH
Wilhelm-Bunsen-Straße 15,   49685 ,   Emstek
Vion Beef B.V.
Rudolf-Diesel-Straße 10,   86807 ,   Buchloe
Vion Retail Groenlo B.V.
Den Sliem 1,   7141 JE ,   Groenlo
The Netherlands
De Groene Weg B.V.
Den Sliem 1,   7141 JE ,   Groenlo
The Netherlands

News & stories

28 May 2024 ME-AT the alternative: German traditional products made vegan
Press release
16 January 2024 Vion reviews German business portfolio 
Press release
04 December 2023 Plantrecôte©: even meat fans will love it
Press release
04 October 2023 Philippe Thomas COO of new Germany organisation at Vion
Press release
22 September 2023 Stronger together to provide Food that Matters – Vion’s sustainability commitment at Anuga 2023
Press release
10 August 2023 Meat’s Image on the Mend: A Positive Shift in Perception
Press release
07 June 2023 Vion announces strategic transformations 
Press release
17 May 2023 Vion presents colourful premium protein variety at PLMA 2023
Press release
29 November 2022 Saving Money on Meat: Between Dream and Reality
29 November 2022 Leading by example: Vion at the German Meat Congress 2022
Press release
28 October 2022 De Groene Weg participates in ‘calf with cow’ project
Press release
19 September 2022 De Groene Weg launches Dutch organic beef chain
Press release
16 August 2022 Vion strenghtens its position in eastern Germany
Press release
03 June 2022 Vion Innovations presented at the PLMA
Press release
17 May 2022 ‘ME-AT the alternative’ launches first locally grown protein chain